The losses To Tourism Sector

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Zahid Rashid:

Kashmir has been called the “Paradise on Earth” by renowned personalities. Nature has inherited all sorts of beauties and charms to the Kashmir. God has gifted Kashmir with all the amazing varieties of destinations. The weather conditions in Kashmir are pleasant and captivating.

The best core thing about Weather in Kashmir is that it reflects chill and adaptable conditions in summer when it is burning sunshine and heats in other places of the world. But nowadays, we are witnessing vulnerability and eradication of tourism which is attributed to the various versions viz…
National media has played a shameful and unfortunate role towards Kashmir in the sector of tourism. They circulated venom and hatred about Kashmir. They displayed anguished and horrible scenes which obstructed tourists to travel and visit Kashmir. They shared a greater part in the financial and other losses of the tourism sector. Their antagonism and falsehoods made Kashmir look very similar to hell rather being the Paradise on Earth. They deteriorated and dejected the shape, reputation, and stand of Kashmir tourism.
Every day, every hour their services are harming and ransacking the name of Kashmir. The media services are always found to be engaged in displaying hard times, closures, rough scenes in Kashmir.
Their role does not suppose them for this, rather they should have to act like flowers to attract pollinators from different locations of the earth. They should provide nectar to the beauty of Kashmir. Their scents should pull foreigners to swoon it. Their role was contrary to the role played by since earlier times. They should integrally work with local media to express and highlight the beauty of Kashmir.
Coming to the next version!
Frequent closures and suspensions have hardly affected the tourism sector. There is a big loss by a single day closure and thereby the loss in present times can be easily imagined. The ground realities are turning harassed, troublesome and fatal.
This version of theory should be given a fine solid international edge to wipe out this rough argument. India and Pakistan have failed to solve the dispute for the long period now. They are engaged in accusing false stands, spreading venom about each other etc.
The 49-page statement of UN was strongly challenged by Indian Government and army ranks. The unfortunate statement released by army general Bipin Rawat shows the level of efforts for settlement and inductions of peace, prosperity in the atmosphere of the valley.
The United Nations should look for a permanent solution for this part of conjecture story which is modifying into catastrophism and disaster. India and Pakistan have both loathed Kashmir for their self-interests rather than proving their novelty and brilliant insight for the prosperity of Kashmir.
They failed to give a healing touch to the wounded soil which is yelling, screaming and wailing. The world powers should put in their role in the settlement and resolution of this issue as soon as possible so that it is not too late to weep for the eradication and destruction of Kashmir.
Next version has been stochastic but very effective. The colonization of nearby tourist destination lands has been in highlights since a long ago, but never ever been reacted with a satisfying solution. People in all ways are building and constructing illegal constructions in government lands. They are not stepping behind to spoil these God gifted destinations. They are trying to be laymen’s when social, ecological and physical significance is taken into consideration. Government and Non-Government organizations should cope up and take this regard from the illegitimate stand to the legitimate stand
The use of polythene and other non-biodegradable envelopes at an alarming rate is also a big concern. People throw their plastic bags and other things in the tourist spots which lefts no stone unturned to wreck the land and also proves a poison to kill aquatic life. This version could be brought into control by collective efforts of public and Government. People should take cognizance of what their foolishness had brought and can bring to the aquatic and terrestrial life’s.
Government and Non-Government organizations should conduct programmes related to minimizing the levels of pollution and saving the ecological balance of this earth particularly Kashmir.
                                                     Author is from Government Degree college Baramulla.